The Death of Electric Super Wagons: Why Audi Killed the RS6 E-Tron Before It Started
The Audi RS6 E-Tron Avant was cancelled before it began, but why did that happen? Isn’t now the right time for some incredibly powerful performance wagons?
Sports car enthusiasts aren’t quite as enthusiastic about electric sports cars as they are about traditional models. Even with pumped-in sounds that make these EVs sound more like their gas-powered counterparts, electric sports cars aren’t gaining traction. Adding the build of a wagon body to the mix doesn’t make things better for most drivers, especially those in the United States. While Europeans could possibly enjoy electric performance wagons, they aren’t catching on.
Shouldn’t enthusiasts enjoy the acceleration?
The demand for EV sports cars is extremely low, but that doesn’t actually make sense from a numbers perspective. EVs can accelerate much faster than traditional, gas-powered vehicles, which means electric sports cars can hit 60 MPH much quicker than traditional models. It seems that most sports car enthusiasts would rather handle the shifting duties themselves, despite many sports cars transitioning to automatic transmissions. Still, electric vehicles might be a step too far, and high-performance electric wagons are two steps too far.
Luxury EVs make sense, sometimes
The luxury electric vehicle market remains strong, and many luxury automakers are still committed to producing more electric vehicles than ever before. With that said, most automakers have seen electric vehicle sales decline over the past couple of years, which means investing in niche models might not be the wisest thing to do. This means Audi should probably focus on its current lineup of EVs instead of adding vehicles that will be slow-selling and produced in low numbers. The current EV climate certainly leads to the Audi RS6 E-Tron Avant being cancelled before it ever got going.
Traditional names might be best
There aren’t many performance wagon alternatives to what Audi offers, but that doesn’t mean it’s the right time for such vehicles. The plug-in hybrid RS6 seems to be going pretty well, but many automakers have begun enacting premium EV cancellations until the EV market turns around again. Instead of specialized models, it might be better for Audi to focus on electric versions of its traditional lineup, such as the A6 e-tron and S6 e-tron, which are the electric counterparts to the gas-powered A6 and S6 models.
Currently, the A6 e-tron produces 375 horsepower from a single rear-mounted motor, and the AWD Quattro version produces 456 horsepower. The S6 e-tron has a dual-motor setup that is good for 543 horsepower, making it a powerful and fast electric luxury sedan that can be the sporty model desired. If Audi wants to add something extra special to the mix, an RS6 e-tron sedan would make a lot more sense than going after the small market of performance wagon buyers.
Will there be an RS6 in 2026?
Audi intends to build the gas-powered RS6 wagon for 2026, giving this car the start to its sixth generation. This means a grille that looks tougher and more aggressive than the regular S6. This new RS6 Avant is expected to be powered by a V8 engine and might have an electric motor to give it a hybrid powertrain, which will add more power to the mix and give the car the desired level of excitement.
Top Gear reported the cancellation of the electric performance wagon, and it’s as simple as you get, with the slow sales that aren’t expected to increase and improve simply because exciting cars are offered. The Audi RS6 E-Tron Avant was expected to reach high horsepower numbers, breaking past 1,000, but it was cancelled before it ever got going, making it a thought that never made it to the production line.
Is there an alternative to the electric performance wagon
American drivers who want a quick and engaging Audi EV with a liftback build can still drive the S6 Sportback E-Tron. This incredible performance machine has standard Quattro AWD and the 543 horsepower mentioned above. It also comes with launch control, which helps it rocket to 60 MPH in only 3.7 seconds, making it one of the quickest and most fun luxury performance cars on the market.
It’s sad to learn that the Audi RS6 E-Tron Avant has been cancelled, but it’s not at all surprising. It’s important for automakers to reevaluate their product lines based on market trends, which means adjusting strategies. Currently, electric vehicles are falling out of favor due to the drawbacks with these vehicles compared to other models, and in the United States, the change in government administrations has also altered the direction of the automotive industry, placing gas and diesel-powered vehicles ahead of EVs.
Maybe the drive for EVs will return in the future, but for now, don’t expect many new high-performance EVs to hit the market.